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Indiana University Bloomington

Institute of Business Analytics

M. Kim Saxton

Contact Information

(317) 274-0167
mksaxton [at] iupui [dot] edu (E-mail)
Indianapolis, Room BS 4041

Visit Indianapolis

  • Clinical Associate Professor of Marketing

Campus

  • Indianapolis

Education

  • PhD, Indiana University, 1996
  • MBA, Indiana University, 1996
  • BS, MIT Sloan School of Business, 1984

Professional Experience

  • 2003 to 2004 XANODYNE PHARMACEUTICALS, Florence, KY - Executive Director, Marketing
  • 1998-2003 ELI LILLY & COMPANY, Indianapolis, IN - Manager, Global Market Research Endocrine
  • Consultant, US affiliate Market Research
  • 1991 to 1997 THE BARNEGAT GROUP, Madison, WI - Partner

Professional Interests

Branding and Corporate Reputation, Competitive Intelligence Systems, Market Segmentation, Marketing Strategy