Skip to: search, navigation, or content.

Indiana University Bloomington

Marketing

Undergraduate News

U.S. News & World Report consistently ranks Kelley's undergraduate marketing program in the nation's top five among public universities and top six overall.

Undergraduate Courses

  1. M342
    Management, Analysis, and Display of Marketing Data
    • 7-weeks
    • 1.5 credits
    • Prerequisite: I-Core, Marketing Major; C: M343

    Develops skills needed to manage, evaluate, analyze, and display marketing data. Topics include data coding, data analysis using statistical software, attitude measurement and scaling, graphic display of data, data-driven market segmentation, and competitor analysis.