Skip to: search, navigation, or content.


Indiana University Bloomington

Login

Global Reputation

“IU’s Kelley School of Business is one of the best places to find the people we need to move our company forward.”


Brad Alford, Kelley MBA '80
Chairman and CEO of NestlÉ Brands USA

Salary Statistics

By Major

Marketing

Students in marketing learn how to determine which products and services are most desired by consumers and how to effectively communicate the benefits of those products and services. The curriculum includes course work on product design and quality, pricing, advertising, distribution channels, and personal selling.
 

Marketing Salary Statistics, Class of 2013

 
Average

Range
Average Signing Bonus
Brand Management$55,318$45,000–$60,000$4,937
Management Trainee$51,429$40,000–$67,000$3,200
Consulting$60,278$52,000–$72,500$5,125
Research$54,000$50,000–$56,000$5,000
Retail$48,833$40,000–$58,000$2,200
Sales**$48,452$24,000–$67,000$5,357
OVERALL$50,139$24,000–$72,500$4,184
**For many sales positions, the compensation package frequently includes a commission payment on sales, in addition to the base salary, that is not reflected in this number.
Marketing Student Profile*

 Class of 2014Class of 2015
UCSO Registrants301280
Male45%46%
Female55%54%
Minorities5%6%
International12%11%
*As of August 16, 2013

Marketing Employment by Position, Class of 2013

 
Marketing Position by Region, Class of 2013

 

Companies Hiring Marketing Majors, Class of 2013

  • 3M
  • Accurate Threaded Fasteners
  • Acosta Sales and Marketing
  • Aerotek
  • AFLAC
  • AFN-Advantage Freight Network, LLC
  • Allstate Insurance Co
  • Altria Group Distribution Company
  • American Greetings
  • Angie's List
  • Anheuser-Busch InBev North America
  • Arthur J. Gallagher & Co.
  • Ascension Health
  • AT&T
  • Bank of America Merrill Lynch
  • Bon-Ton Stores, Inc
  • BP America Inc.
  • Brooksource
  • Cardinal Health
  • CBS Radio, Inc.
  • CEB
  • Cerner Corporation
  • CNA Financial Corporation
  • Command Transportation
  • CoStar Group
  • Cummins Inc.
  • Deloitte Consulting LLP
  • DICK'S Sporting Goods
  • Digitas
  • Discover Financial Services
  • DraftFCB
  • Drive Medical Consulting and Communications
  • dunnhumby
  • Edelman
  • Eli Lilly and Company
  • Ernst & Young US LLP
  • ExactTarget
  • Fifth Gear
  • Ford Motor Company
  • Frito Lay, Inc.
  • General Motors
  • Grainger, Inc.
  • HealthMEDX
  • Hewlett-Packard Co.
  • Hitachi Consulting
  • Huron Consulting Group
  • IGS Energy
  • Indigo Biosystems, Inc.
  • Ingersoll Rand Company
  • ITW
  • J. B. Hunt Transport Services, Inc.
  • Kimberly-Clark
  • Kohl's Department Stores
  • Kraft Foods
  • LeadDog Marketing Group, Inc.
  • LeadJen
  • Limited Brands
  • Macy's
  • Marten Transport, Ltd.
  • Monarch Beverage Company
  • Mondelez Intl, Inc.
  • Mu Sigma
  • Muh-Tay-Zik Hof-Fer LLC
  • netlogx
  • Newell Rubbermaid
  • News America Marketing
  • Nielsen Company
  • Nordstrom, Inc.
  • OSP Group
  • Procter & Gamble
  • PwC (PricewaterhouseCoopers)
  • Reckitt Benckiser
  • Schneider National, Inc.
  • Slingshot SEO, Inc.
  • Stanley Black & Decker, Inc.
  • Strive Logistics
  • Sun Products
  • Target
  • Texas Instruments Incorporated
  • The Capital Group Companies
  • The Hershey Company
  • The Scotts Miracle-Gro Company
  • Third Street Partners Attention Agency, LLC
  • Toys 'R' Us
  • UNIQLO
  • United Continental Holdings
  • Wal-Mart Stores, Inc.
  • WestPoint Financial Group
  • Whirlpool Corporation
  • Zark Producations, Inc.
  • Zones, Inc.